Archive for Pull Advertising
Although I focus primarily on online marketing - I work with TV and Radio Advertising (among other offline marketing channels) as well. (I’m into any media that I can track performance in.)
The news today is about Revshare.com receiving funding to the tune of $20 million dollars. The guys over at AlarmClock say” We had no clue there was such as thing as cost per action in the TV advertising world”, and now only think that there is Revshare.
Read the full post
Radio and TV Cost Per Action Company Gets $20 Mil. in Funding(254 words, estimated 1:01 mins reading time)
Technorati Tags: alarmclock, commission junction, CPA, online marketing, per inquiry radio, per inquiry tv, revshare.com
Joe Marchesse just posted a beautifully articulated article about “pull advertising” on social networks - and how it necessitates a paradigm shift for marketers.
I believe that he has touched upon a crucial concept that us marketers (yeah, me too. I’m stuck in a company that is thinking 2001) need to understand, and merely applied it to the social media world. With the start of search, the consumer (you and me) are being taught to expect information that is useful to us.
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September 4, 2008
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September 1, 2008
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March 16, 2008
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March 12, 2008
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Popular
September 4, 2008
by: Los Angeles Internet Marketing's website" rel="external">Los Angeles Internet Marketing • Los Angeles Internet Marketing, Marketing Basics, Marketing Tools, SEO, Search Engine Marketing, blogging, facebook, lifestreaming, music marketing
September 1, 2008
by: Los Angeles Internet Marketing's website" rel="external">Los Angeles Internet Marketing • Los Angeles Internet Marketing, Marketing Tools, SEO, Search Engine Marketing, Yahoo, blogging, google
March 16, 2008
by: Los Angeles Internet Marketing's website" rel="external">Los Angeles Internet Marketing • , SEO, Search Engine Marketing, blogging
March 12, 2008
by: Los Angeles Internet Marketing's website" rel="external">Los Angeles Internet Marketing • , Search Engine Marketing, Video, blogging
Notes
February 19, 2008
by: Los Angeles Internet Marketing's website" rel="external">Los Angeles Internet Marketing • , Local Search, Los Angeles Internet Marketing, Search Engine Marketing, blogging
February 5, 2008
by: Los Angeles Internet Marketing's website" rel="external">Los Angeles Internet Marketing • , Autoposting, Dofollow, Local Search, Los Angeles Internet Marketing, SEO, Search Engine Marketing, blogging, google
February 4, 2008
by: Los Angeles Internet Marketing's website" rel="external">Los Angeles Internet Marketing • , Local Search, Los Angeles Internet Marketing, Search Engine Marketing
January 15, 2008
by: Los Angeles Internet Marketing's website" rel="external">Los Angeles Internet Marketing • , Local Search, Los Angeles Internet Marketing, Search Engine Marketing