Subscribe to the Feed!The 12 Most Useful Social Bookmarking & Autoposting Tools for Your Blog
Sunday, March 16th, 2008
As bloggers, we’re always trying to encourage our readers to post our blogs to one of the many social bookmarking services… be it digg, delicious, mixx, reddit, stumbleupon or one of the myriad others. There are many different wordpress plugins for different social sites. The problem is that your blog ends up cluttered with all of those buttons, and it really gets annoying.
The solution has been the plugins that allow you to post to any or many of the social networks. Here’s an overview of all of the ones that I’ve found (with some of my lovely comments to boot). One of the most popular players - sharethis, has received $15 million dollars in funding!
Do You Follow the Nofollow? Get the Story - and The Linkjuice!
Monday, February 25th, 2008The dofollow - nofollow debate has been a topic that was beaten into the dirt… Here’s a little rerun of some of the story.
Issue:
The concept of Google’s page-rank algorithm is based on the structure used to rank the authority of academic articles. The assumption is that any academic article that is quoted by other sites is more authoritative. Google applies that to websites, and assumes that the more links coming in to a site, the more relevant it is to the keywords that it’s linked into with.
Say What?
Mark Cook over at Digerati Marketing compares the internet to a flower show.
USA Today’s Steve Strauss Encourages Small Business Owners to have Blogs
Tuesday, February 19th, 2008John Janstch alerted me to an article in the USA Today online that adresses whether business owners should have blogs.
Steve Strauss gives 5 reasons a small business owner should have a blog:
- You help build a sense of community - in other words, you build a relationship with the customer, so they see you as a real person… not just a webpage
- They allow you to plug products
- They help with SEO - I use the blog here solely for SEO (as well as to get new clients - I’ll get to the plug at the end
)
17 Useful Wordpress SEO and other plugins
Tuesday, February 5th, 2008- All in One SEO Pack - This is an absolutely vital plugin for every blog that you have. This allows you to change your Title, description and keyword metatags on each blog post to make them unique, as well as to make a default home page title and description. I credit this plugin with about 30% of the credit for my rankings on some of my keywords.
- AutoMeta - This tag kind of conflicts with the All-in-one SEO packplugin, as it automatically creates the titles and descriptions. I still have to see how this works with All-in-One SEO pack
The Los Angeles Times Free Local Business Listing
Monday, February 4th, 2008While searching on Google for Los Angeles Business Directories, I found that the LA Times has a free one. I had never heard of it before, and it’s free, so I figured, hey, may as well give it a shot.
If you have a business in Los Angeles, go ahead and post it there.
Why is Clever Hack Outranking Yahoo for “hack yahoo fantasy football”?
Sunday, December 16th, 2007Joy over at Clever Hack is curious why she is ranking number one for “hack yahoo fantasy football“.
I just did a little research, and I saw that not only is she #1, but number two and three and five are websites that just took her RSS feed!
Getting a little jealous - (hey I want number two and three for my keywords to be filled with my own RSS feeds), I promptly decided to sign up with the same sites that show up for number two and three and five -
Get Rid Of Duplicate Content on your Blog - Gain Ranking
Friday, December 14th, 2007Two weeks ago I went to a conference put on by Jeremy and Anik from PPC Classroom. It was a great networking opportunity. I bumped into Rian Brooklyn, who mentioned an issue of having duplicate content on your home page.
If you have Wordpress in default mode, then you have all of the contents of your first couple of posts on your home page, which makes those pages duplicate content. Not a good thing.
So I looked at how my site is indexed in Google. It wasn’t pretty. Almost none of my individual posts were indexed. Instead, only my categories were indexed. e.g. aboutresultsmarketing.com/
The Importance of Local Optimization for Small Businesses
Sunday, November 18th, 2007I’m currently doing some consulting work for some clients - as well as for my day job… creating and implementing a plan of action for local search. I’m realizing how much I’ve underutilized it. In the next couple of days I will be creating a guide outlining the steps you need to take to market your business locally.
In the meantime, here is an important resource from Frank Fuchs, a “Yahoo” who seems to have no qualms about stating his impressions of the company publicly. He lists all of the Local Places to submit your business to.
Beware!!! Biased Companies “Research” Supports Product…Part 2 - Pay-Per-Call?? The Click Fraud Solution???
Tuesday, October 16th, 2007I was going to do a post on Yahoo’ s smartads press releases, as well as the Atlas’s Research that conveniently came up right beforehand. Hmm… both services not in as much in the SEM field as much as in the…. you got it - banner and rich media advertising… Hmmm correlation?
(Unfortunately, that idea seems to have fallen flat. The sad part is, that although the concept was a good one - someone in PR at Yahoo just doesn’t know how to promote it. It will remain a little gold mine for the marketer that cares.)
Real Good Keyword Research Tools…
Friday, October 12th, 2007I’m frustrated - and I need your suggestion. I am doing keyword research on a huge industry for a site that we are putting up shortly. I’m a systematic person. When I was working for one of the best affiliate marketers creating keyword lists, I would systematically create an excel sheet that contained all of the variations of that keyword that people would search.
More about Yahoo…
Friday, August 3rd, 2007I saw an interesting article at knowledge at wharton which confirmed some of my beliefs about Yahoo -and their current perception in the eyes of “tech geeks”, Wall Street and the public. One of their main arguments was that Yahoo has to ignore Wall Street and their opinions.
Couldn’t agree more 
However, I think that it is just the opposite. I think that Yahoo has to create a PR campaign about their innovations. They had personalized pages before Google - yet Google’s personal home page was trumpeted alot more. More so, they don’t even pay for the publicity.
The Lessons From the Yahoo vs. Google Rivalry…
Tuesday, July 3rd, 2007One thing that strikes me so weird is Wall Street’s attitude towards Yahoo. It almost feels like most Yahoo investors that aren’t enamored of it are because “Google is cool” - be like Google. As a savvy person - and one that is savvy in online marketing - I laugh at that.
But this is not something to laugh at. The market’s perception of Yahoo is what will drive it’s future, as the unknowing owners / stockholders will demand from Yahoo to emulate and beat Google at Google’s game. Sad… really.
But hey, I don’t have Yahoo stock - or Google, so I’ll just stay carefree.