Archive for coaching
The 3 Series Punch to Marketing your website and Blog
Many people want to just start their online marketing campaign - be it SEO, Paid search or Social Media Marketing, without doing any previous marketing analysis. However it’s much more important to have your business plan down pat when you are marketing online, over when you are doing offline marketing.
To give you an understanding why, I’ll give you 3 different “case studies” with a lawyer who is trying to grow their business. They are an experienced attorney.
Get Rid Of Duplicate Content on your Blog - Gain Ranking
Two weeks ago I went to a conference put on by Jeremy and Anik from PPC Classroom. It was a great networking opportunity. I bumped into Rian Brooklyn, who mentioned an issue of having duplicate content on your home page.
If you have Wordpress in default mode, then you have all of the contents of your first couple of posts on your home page, which makes those pages duplicate content. Not a good thing.
So I looked at how my site is indexed in Google. It wasn’t pretty. Almost none of my individual posts were indexed. Instead, only my categories were indexed. e.g. aboutresultsmarketing.com/marketing_blog/category/google/.
Ben Mack Interviews Josh Waitzkin about the Art of Learning
Today Ben Mack is interviewing Josh Waitzkin about “The Art of Learning” in his 8-day series of free interviews. Josh is the kid from the famous movie and book “Searching for Bobbie Fischer“. He is a star in chess, and recently took up Tai Chi, just to succeed there as well. You can check Josh’s Bio on his site - but I am looking forward to hearing some of his insight into his learning process.
Att: Paulie Sabol - A Social Media Experiment…
So I’ve been inducted to the cause of Broadcasting Ben Mack’s Interview with Paulie Sabol (There will be a link to the interview here in a couple of hours) tonight. This is a continuation of my blog post about social media marketing - and getting someone’s attention by blogging about them.
Our goal here is to have Paulie Sabol’s Google Alerts get hit with a bunch of links about this interview. So why am I manipulating the use of your precious time just to do an “ego thing” of pinging someone’s google alerts? Doesn’t this devalue the value of my blog posts, and thus opinions - kind of the John Chow is bad for blogging theory (using the status of my blog to get “personal gain”)?
MySpace Marketing Still Work? Getting a “Guru’s” Attention…
1) Does MySpace Marketing Still work?
About six month ago, I went to my first - and currently only, “Internet Marketing” seminar. I met this amazing twelfth grade high school kid that was making a hell of a lot more than I was using just myspace marketing.
However, he mentioned that he was starting to research other topics, as he felt that the myspace legality issues were precarious. If they start prohibiting certain messaging etc, it would negatively affect the ability to do (affiliate) marketing on myspace. (Obviously, bands aren’t going to have a problem promoting themselves).
PPC Powerpoint Presentation
About three months ago, when I was still working for my old company, I created a powerpoint presentation on Pay Per Click for the CEO and Chairman of the board, as well as the partners.
I was frustrated because I felt that there was no communication of the search marketing team’s goals to the company, as they didn’t understand the factors of PPC. Therefore, I created a powerpoint presentation about the basics. Click on the image to see the presentation on authorstream.
The Newbie secret… A coaching program from Codrut Torcanu
So I signed up for the Newbie secret Platinum… Why?
Well, first why not?
Here are the reasons why not. I don’t generally buy ebooks anymore. I used to buy thousands. I still stay on the lists of people pushing ebooks, and I look at the sales letters sometimes - but I don’t buy too much. Frankly, I have a high BS detector, and most of the information in the ebooks I pretty much know myself. I’m simply looking for a step - by - system to implement all of the random scattered knowledge that I know works. Plus, many of the times, the authors use a nice “bait-n-switch” on you in salesletters.

