Subscribe to the Feed!Archive for December, 2007
Why is Clever Hack Outranking Yahoo for “hack yahoo fantasy football”?
Sunday, December 16th, 2007Joy over at Clever Hack is curious why she is ranking number one for “hack yahoo fantasy football“.
I just did a little research, and I saw that not only is she #1, but number two and three and five are websites that just took her RSS feed!
Getting a little jealous - (hey I want number two and three for my keywords to be filled with my own RSS feeds), I promptly decided to sign up with the same sites that show up for number two and three and five -
Get Rid Of Duplicate Content on your Blog - Gain Ranking
Friday, December 14th, 2007Two weeks ago I went to a conference put on by Jeremy and Anik from PPC Classroom. It was a great networking opportunity. I bumped into Rian Brooklyn, who mentioned an issue of having duplicate content on your home page.
If you have Wordpress in default mode, then you have all of the contents of your first couple of posts on your home page, which makes those pages duplicate content. Not a good thing.
So I looked at how my site is indexed in Google. It wasn’t pretty. Almost none of my individual posts were indexed. Instead, only my categories were indexed. e.g. aboutresultsmarketing.com/
Facebook (Stupidly) Takes the Heat from Moveon, while Yahoo and Ebay laugh to the bank!
Thursday, December 13th, 2007So we all know about the Facebook Debacle with Beacon - and the horrible mistakes stupid 24 year olds make (We really do love you Mark Zuckerburg) it’s just that young kids shouldn’t be running $15 billion dollar businesses.
Moveon.org and the EFF have been decrying the privacy issues. As I’ve stated in a previous post, I think that behavioral targeting is inevitable and coming soon. In fact, I wasn’t happy that Mike Morgan from Tacoda was being apologetic about it.
Los Angeles Writers Guild Strike Analysis
Wednesday, December 12th, 2007Can’t resist putting up a post about this. I live four blocks away from CBS, and see the strikers in front of the studio daily. Especially since Joe Marchesse had to make a post about it on Mediapost.
Here was Joe’s take about the effect of the strike on the industry.
- This would accelerate the search for monetization methods of digital content (OK, I didn’t think of that!)
- Less New TV content - I did think of this one as the big drawback for studios
- Surplus of digital media talent - I’ll pretend I thought of that.
Radio and TV Cost Per Action Company Gets $20 Mil. in Funding
Wednesday, December 12th, 2007Although I focus primarily on online marketing - I work with TV and Radio Advertising (among other offline marketing channels) as well. (I’m into any media that I can track performance in.)
The news today is about Revshare.com receiving funding to the tune of $20 million dollars. The guys over at AlarmClock say” We had no clue there was such as thing as cost per action in the TV advertising world”, and now only think that there is Revshare.
Should an Ecommerce Website Have a Blog?
Thursday, December 6th, 2007(Disclaimer: I am extremely biased towards blogs. I have already come to the conclusion that blogs are always beneficial. Consider yourself warned!)
Here are the issues:
- What are the pro’s and con’s of having a blog on your ecommerce site (The Theory)
- What are the other experts in the field saying about having blogs on your ecommerce site
- What are the big guys doing?
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What are the Pro’s and Con’s of having a Blog on your Ecommerce site?